1 · The copy fixes
Paste these straight in.
Homepage title tag (SEO)
was: "coaching for woman, life coaching, workshops for woman, woman retreat, woman support, woman, development, NLP, retreats | coaching for woman"
ANYWOMAN · Coaching, Workshops & Retreats for Women in Dubai | Fanika
Meta description
Helping women in Dubai stop putting themselves last. NLP-based coaching, workshops, women's circles and retreats with Fanika — master the unselfish art of prioritising yourself.
Instagram / site bio (one line, one CTA)
I help women stop putting themselves last.
Coach · author · founder of ANYWOMAN, Dubai
↓ Start here — message me on WhatsApp
WhatsApp button copy (every page)
Talk to Fanika on WhatsApp → (pre-filled: "Hi Fanika, I'd like to know more about ANYWOMAN.")
2 · Ten reel scripts
Her story is the content. Film these on a phone.
Reel 01 · the hook that is the audience
"Afraid to tell your story?"
Hook: "You have a story to tell — and you're terrified to tell it."
Body: name the voice — who am I, people will judge, I'll look stupid. "I know it. I wrote a whole book fighting that voice."
CTA: "If that's you, you're exactly who I work with. WhatsApp me."
Reel 02 · the origin scene
"Two suitcases, two kids."
Hook: "Seven days after my 42nd birthday I was on a Dubai street with two suitcases and two kids."
Body: "I'd finally left. I had no plan — just a feeling the universe had pressed reset." The 180-degree turn.
CTA: "If you're standing where I stood — follow. I rebuilt. So can you."
Reel 03 · the method, named
"The unselfish art."
Hook: "Putting yourself first isn't selfish. It's a skill — and most women were never taught it."
Body: the one idea — prioritising yourself is learnable. Tease the 6 steps.
CTA: "Save this. Want the steps? Comment UNSELFISH."
Reel 04 · myth-bust
"Self-care isn't a bubble bath."
Hook: "Self-care got sold to you as candles and bubble baths. That's not it."
Body: real self-prioritisation = boundaries, saying the unsaid, being accepted unfiltered.
CTA: "This is what we do in the circles. Link in bio."
Reel 05 · the silent inner critic
"The voice in your head."
Hook: "There's a voice telling you you're not enough. Let me show you whose it is."
Body: NLP framing — where the voice came from, how to answer it. One quick tool.
CTA: "Try it today. Tell me how it goes — DM."
Reel 06 · for the leavers
"Losing the 'wife' label."
Hook: "When you stop being someone's wife, who are you?"
Body: rebuilding identity after a marriage ends — the grief and the freedom. Her lived experience.
CTA: "You're not starting over. You're starting as yourself."
Reel 07 · the circle
"A room full of women who get it."
Hook: "Once a fortnight, women sit in a room and finally say the thing out loud."
Body: what an ANYWOMAN circle is — laugh, cry, unfiltered, accepted. Show the room (or a chair, a candle, real not stock).
CTA: "Next circle — date in bio. Come once."
Reel 08 · the book
"I wrote the book I needed."
Hook: "I wrote the book I wish someone had handed me on that Dubai street."
Body: what it's about, who it's for. Read one raw line to camera.
CTA: "Want first copy? Comment ME."
Reel 09 · objection handler
"'I don't have time for myself.'"
Hook: "'I don't have time to prioritise myself' — that sentence is the whole problem."
Body: reframe — 10 minutes, one boundary, one no. Small, doable.
CTA: "Start with one. Save this for tomorrow morning."
Reel 10 · proof
"What changes."
Hook: "Here's what actually changes when a woman finally puts herself first."
Body: a real (anonymised) before/after from a client or her own life.
CTA: "Ready for yours? WhatsApp me — link in bio."
4 · The signature course outline
"Mastering the Unselfish Art" — the book, made paid.
Module 1
The story you're afraid to tell
Naming the voice, the shame, the imposter. Permission to begin.
Module 2
How you got here
The roles that aren't you — wife, mother, the giver. Where the self went.
Module 3
The inner critic
NLP tools to hear, answer and quiet the voice. The first real shift.
Module 4
The unselfish art
Boundaries, the clean no, prioritising without guilt. The core practice.
Module 5
Rewriting the story
From what happened to you to who you choose to be. Identity, rebuilt.
Module 6
The woman you want to be
The plan, the tribe, the next chapter. Graduation into the circles.
Format: 6 weeks, cohort, ~$300–800. Book is the workbook. Graduates flow into circles (recurring) and retreats (premium).